[Press release] – In 2020 we launched the Occam with fantastic success, winning many awards. The feedback from the media and users…
Reykjavik, Iceland. (September 14th, 2021) On Saturday, September 11th, at 11:59 PM, endurance cyclist and Red Bull athlete Payson McElveen completed the…
After an incredible 20 years of racing, the legend of our sports Sick Mick Hannah announces that his last World Cup will…
Today, Yeti is announcing their first e-bike – the 160E. Along with it comes an all new suspension platform dubbed Sixfinity. If…
As the EWS enters the last chapter of the season the intensity of the racing always ramps up – and true to…
To Send the Search is to be relentless in your hunt for epic. Kenny Smith and his ragtag crew are all-in on…
Brandon Semenuk is back! This time, he reimagines the true essence of Slopestyle MTB by designing four unique features in hopes of…
[Press Release] – Rallon was forged on the racecourse and is the obvious choice of our EWS race team, but Rallon is…
Last Winter I put a little extra effort into building my first new personal Downhill bike in quite some time. I even…
Svoboda is a Slavic word tied to an expression of freedom. Mountain bike athlete Alex Volokhov conveys that sense of creativity through…
[Press release] – Introducing SCOR; a new mountain bike brand for people who believe in riding for the sheer joy of it,…
[Press Release] – (Sept 8, 2021 – Scotts Valley, CA) Giro Sport Design, the cycling world’s design leader, today announced the release…
Building upon a decade of competing at the highest level of freeride and slopestyle competitions around the world, Anthony Messere’s riding career…
Check out the recap from the big jam session! The riders were sending it, and the crowd was loving it!…
[Press Release] – Givisiez, Switzerland. September 6th, 2021. – A true Trail bike from fork to fender, the new Patron eRIDE is…
Round six of the 2021 Enduro World Series, Michelin EWS Loudenvielle, was full of plot twists and drama that played out amongst…
September 3, 2021 (Big Bear Lake, Calif.) – The Fox US Open of Mountain Biking today announced that this year’s event has been…
Now that world championships Val di Sole is officially in the history books, the World Cup circuit marches on to Lenzerheide. Reece…
The fifth round of the 2021 Enduro World Series, Michelin EWS Loudenvielle, saw riders battle a tough course in some even tougher…
[Press Release] – We are excited to announce our first official foray into non-link related products with the release of our chain…