[Press Release] – More so than perhaps any other sport, mountain biking has the ability to whisk us away from the everyday and into remote places that few others can reach. It is the ultimate escape. The Digital Woodland collection takes inspiration from both the wild places we ride and the urban spaces from which we seek to escape.
By layering textures taken from urban and natural environments, our designers created a digitized, pixelated effect which has been modified again and again to create a camouflaged print. Born out of a digital process, this is a collection designed to blend in with nature as you explore it.
The Digital Woodland collection consists of the trail 3/4 sleeve jersey and Trail Technical T-shirt in two colors for men while the women’s collection features Trail Tank and the Trail Technical T-shirt. Rounding out the capsule are limited edition colors of the Pro Team Full Frame Glasses and the Rapha + Smith Forefront 2 helmet.
MEN’S DIGITAL WOODLAND TRAIL 3⁄4 SLEEVE JERSEY – $100 USD
A technical, 3⁄4 length sleeve mountain bike jersey with added durability, featuring a limited edition design inspired by the juxtaposition of urbanism and the outdoors.
The Trail 3⁄4 Sleeve Jersey is a modern take on the classic 3⁄4 sleeve mountain bike jersey. Constructed from a 100% recycled, light and breathable fabric to keep you cool in the heat, it’s also durable and snag resistant thanks to an incredibly high strength knit. A textured fabric back not only wicks sweat away from the skin but also disperses the moisture over a greater area, creating an incredibly fast-drying shirt that remains comfortable. On the sleeves, a strong, double weave fabric keeps your arms shielded from stray branches or a light tumble, while an antibacterial treatment maintains freshness for longer days on the bike. And for the inevitable crash that causes more damage than you can ignore,
MEN’S DIGITAL WOODLAND TRAIL TECHNICAL T-SHIRT – $75 USD
A technical t-shirt made for mountain biking, featuring a limited edition design inspired by the juxtaposition of urbanism and the outdoors.
The Trail Technical T-Shirt is a light and breathable top designed specifically for mountain biking. Constructed from recycled materials, the Trail Technical T-Shirt is durable and snag resistant thanks to an incredibly high strength knit while remaining incredibly airy and lightweight. A honeycomb fabric structure not only wicks sweat away from the skin but also disperses the moisture over a greater area, creating an incredibly fast- drying shirt. The textured fabric combined with a loose fit helps the t- shirt stand off a rider’s skin for improved comfort, while an antibacterial treatment maintains freshness for longer days in the saddle. And for the inevitable crash that causes more damage than you can ignore, included are a set of repair patches in the same colour and fabric as the t-shirt that offer a handy at-home repair option so you and your shirt can get back to the trails.
WOMEN’S DIGITAL WOODLAND TRAIL TANK – $70 USD
A light and breathable tank top for mountain biking, featuring a limited edition design inspired by the juxtaposition of urbanism and the outdoors.
The Women’s Trail Tank is made for mountain biking in the heat. Constructed from a light and breathable fabric to keep you cool when the temperature soars, it’s also durable and snag resistant thanks to an incredibly high strength knit. The honeycomb weave fabric structure, made of recycled materials, not only wicks sweat away from the skin but also disperses the moisture over a greater area, creating an incredibly fast- drying top. The textured fabric combined with a loose fit helps the tank stand off a rider’s skin for improved comfort, while an antibacterial treatment maintains freshness for longer days in the saddle. And for the inevitable crash that causes more damage than you can ignore, included are a set of repair patches in the same color and fabric as the tank that offer a handy at-home repair option so you and your shirt can get back to the trails.
WOMEN’S DIGITAL WOODLAND TRAIL TECHNICAL T-SHIRT – $75 USD
A technical t-shirt made for mountain biking, featuring a limited edition design inspired by the juxtaposition of urbanism and the outdoors.
The Women’s Trail Technical T-Shirt is a light and breathable top designed specifically for mountain biking. Constructed from recycled materials, the Trail Technical T-Shirt is durable and snag resistant thanks to an incredibly high strength knit while remaining incredibly airy and lightweight. A honeycomb fabric structure not only wicks sweat away from the skin but also disperses the moisture over a greater area, creating an incredibly fast- drying shirt. The textured fabric combined with a loose fit helps the t- shirt stand off a rider’s skin for improved comfort, while an antibacterial treatment maintains freshness for longer days in the saddle. And for the inevitable crash that causes more damage than you can ignore, included are a set of repair patches in the same colour and fabric as the t-shirt that offer a handy at-home repair option so you and your shirt can get back to the trails.
DIGITAL WOODLAND ACCESSORIES
A helmet designed with state of the art impact protection made for mountain biking, created in collaboration with Smith. $240 USD
A pair of full-frame sunglasses for complete protection and clear vision in all trail conditions, featuring a limited edition design. $165 USD
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