Luke Whitlock, born and raised in Reno, Nevada has been turning heads with his rough and rowdy approach to Freeriding recently. He was inspired by the OG Freeriders and this is his “tip of the hat” to the gritty riding style of the “New World Disorder” days. Luke’s determination and drive was instilled into him at a young age while he was working for his father at the family painting business. If Luke doesn’t have a paintbrush in his hand, you’ll find him on his bike everywhere from home in Reno to the Utah desert appreciating the solitude and vastness while carving out never before ridden features.
In July I attended the launch of a new bike which I've given very high…
Virgin, Utah (September 10, 2024) – In one month’s time, the first riders will drop in for…
Virgin, Utah (August 21, 2024) – Eighteen of the top male freeride athletes have been invited to…
Those who follow the mag assiduously will have noticed that one of the mountain bikes…
Late this Fall and throughout an unusually warm Winter I've been spending time aboard my…
Specialized presents the new Epic 8, and with it the Evo version, i.e., the one…